Growth diagnosis
Funnel economics and leak map.
Demand · Ecommerce
Ecommerce growth as one system: creative, media, store, and lifecycle.
Ecommerce growth leaks at the seams: great ads into weak PDPs, great PDPs with dead creative, strong first orders with empty retention.
We run the loop as one system so learning compounds instead of resetting every quarter with a new vendor.
We do not invent client logos. We show process, honest ranges, and capability demos labeled as such until named cases are cleared.
In practice
How this actually shows up in a real engagement.
Diagnosis finds the loudest leak first — creative fatigue, tracking, CVR, AOV, or retention — and sequences work accordingly.
Creative factories feed paid; paid insights rewrite PDPs and email; retention metrics change acquisition targets.
Merchandising and offer design matter: bundles, trials, and shipping promises are growth levers, not merch footnotes.
We watch contribution margin, not only ROAS cosplay that ignores discounts and returns.
Seasonality gets a calendar: creative, inventory, and lifecycle prepared before the spike, not during it.
Who it's for
Operators who need a system — not a one-off deliverable.
- D2C brands past first revenue who need a system
- Shopify operators with media spend and conversion issues
- Founders coordinating too many freelancers
Honestly not the best fit if…
- You only want a single channel silo with no store access
- You refuse to share unit economics
- You need marketplace-only Amazon ops as the sole scope
What you get
Deliverables that connect to the rest of GTM.
Each line item is designed to hand off cleanly into creative, demand, brand, or product — not sit in a silo.
Integrated 90-day plan
Creative, media, store, lifecycle sequenced.
Weekly growth loop
Ship, measure, decide.
Store and offer improvements
PDP, cart, merchandising priorities.
Retention hooks
Flows and campaigns that protect LTV.
Outcomes we optimize for
Numbers and behaviors — not vanity theater.
- Clearer fully loaded efficiency
- Faster creative and offer testing
- Higher CVR on paid traffic
- Better second-order and retention contribution
How we work
A clear loop — diagnose, ship, measure, compound.
01
Diagnose
Data, creative, store, lifecycle.
02
Sequence
Fix the expensive leak first.
03
Operate
Weekly cross-lane decisions.
04
Scale
Expand what proves out.
Common failure modes
What we see break — and how we refuse to repeat it.
Channel silos
Vendors optimize local metrics and break the system.
ROAS without margin
You can 'win' ads and lose the business.
Ignoring post-purchase
You rent customers forever.
Investment
How this is usually scoped.
Monthly growth retainer spanning lanes; media and platform fees separate. See /services#investment.
Full ranges live on the services investment section. Quotes follow diagnosis — not a menu price list.
Ecommerce Growth FAQ
Straight answers
No theater — just how this service actually runs inside an AI-powered GTM studio.
Do you only work on Shopify?
Shopify is common; principles transfer. Stack access still required.
Can you just run Meta?
We can start at the loudest leak, but ecommerce growth is rarely one lever forever.
How do you handle creative?
In-house factory capability — AI UGC and performance video as part of the system.
What does success look like in 90 days?
A clearer model, shipped tests, and improved efficiency or CVR on prioritized paths — not a miracle head-term ranking.
Keep reading
Related pages and playbooks
Ready to run this as part of one GTM system?
Tell us the outcome. We'll name whether this lane is first — or if something else is leaking harder.
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